Art direction · CGI
Nutrata Caramel Protein
A packshot series for the Nutrata Caramel Protein bar: dripping chocolate, stretching caramel and peanuts in close-up, with no studio or camera.
- Brand
- Nutrata
- Deliverable
- 3D packshot (image series)
- Role
- Art direction, 3D, AI and post
- Year
- 2026
01 / About the project
From brief to final frame.
The brief
High-appetite images for the Caramel Protein bar that showed the product's layers (chocolate, caramel and peanuts) with the realism of a studio photo.
How it was made
I art directed the series and built the bar and liquids in 3D in Blender. I used AI to speed up variations and details and finished in Photoshop, controlling gloss, texture and drips in every close-up.
The result
A consistent family of images, from the wrapper to the cut bar, ready for e-commerce, social media and ads.
02 / Gallery
03 / Tools
- BlenderModeling, shading, lighting and rendering
- Freepik (AI)AI generation and variations
- PhotoshopPost-production and finishing
04 / Credits
- Art direction, 3D, AI and post
- Murillo Cunha
05 / Your project
Got an idea?
We'll put it on screen.
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